Mit Brand Profiling stellen wir die
richtigen Fragen, um rasch zum
wahren Kern Ihrer Marke vorzudringen.



Wir unterstützen Sie darin, Ihre
Organisation für ein ambitioniertes
Markenversprechen zu begeistern.



Setzen Sie sich für Ihre Marke hohe
Ziele – gemeinsam werden wir diese
erreichen oder übertreffen.

Heads Corporate Branding AG, established in 1981, is an owner-operated branding and design agency headquartered in Zurich. Heads’ approach to corporate branding and brand management is holistic with a strong theoretical basis. Heads offers advice and design help in the areas of brand strategy, internal and external brand management, brand design, digital branding and brand communications.
In the areas of brand strategy and corporate identity, we develop highly authentic, relevant and differentiated brand personalities for our clients. By offering our support in the area of corporate culture (behavioral/internal branding), we ensure that our clients’ employees are truly motivated to fulfill their brand promise and help our clients’ employer brands become a deciding factor in the struggle to attract and retain top performing employees employer branding. We develop logos and corporate designs that consistently deliver our clients’ brand promises to their customers across all brand touchpoints. And we create brand communications strategies that clearly focus on the main areas of value that the brand offers the target groups. On our website, you can browse through our case studies to find countless examples of our work in all the above-mentioned areas. For a more in-depth look at the areas relevant to your brand, we are happy to schedule an informal meeting with you to discuss our ideas. We look forward to hearing from you.

I am extremely pleased with the way Heads developed and implemented our single-brand strategy.

Morten HannesboCEO of AMAG Automobil und Motoren AG

It was incredible how quickly Heads repositioned our brand in a targeted, differentiated way, which also served to motivate our employees.

Pascal UrbanCEO of Heyde (Schweiz) AG

We were impressed by Heads’ systematic approach to corporate design development.

Matthias KohlerProfessor, research director of the National Center of Competence in Research at ETH Zurich

Projects from the last five years

Brand strategy

Brand design

Corporate culture

Digital branding

Brand communication


years on the market


follow-up projects from satisfied clients


employee rating on kununu (4.55 stars out of 5, average rating for Swiss companies: 3.22)


Our areas of expertise


The latest news and articles


(in German)