Brand Design Update

Challenge: With over 150 employee surveys every year, icommit empirically determines which working conditions strengthen commitment. The company wanted to use this knowledge even more in an advisory capacity. To communicate its more comprehensive range of services, Heads Corporate Branding revised the entire corporate design.

Solution: The logo developed by Heads symbolises the core benefit: By increasing commitment, icommit accompanies its customers into a stable future. In cooperation with the illustration professionals of the Vaudeville Studios, Heads developed pointed visualizations of the comprehensive service areas. The resulting corporate design differs significantly from the competitors, who focus primarily on surveys and research.

Result: icommit Managing Director Sven Bühler on the new look: “Our corporate design now vividly demonstrates that we do not limit ourselves to analyses, but actively support customers in exploiting their commitment potential.”


Brand design